Everyone dreams of making money. Better if it is income generated through the internet. The means to achieve this are not lacking. People just don’t know how to do it. A more encouraging way to earn money online is to blog. Yes, it is possible to make money blogging. You may not imagine it, but it’s true. Since the arrival of the Internet, the blog has certainly become an essential web marketing tool.
Indeed, it is quite possible to generate income by writing articles and opinions on various products for several companies. Know that there are many solutions to monetize your blog. This blog that you start out of pure passion can become very lucrative. Do you want to work from home independently while making money from your simple blog? It is very good. Your wish may come true. However, it is not as easy as you believe. You will need a lot of patience and perseverance to get there. You want to know what are the best monetization solutions for your blog, this article is for you.
What is a Blog?
A blog is a type of website or rather a part of a website which is used to publish personal articles according to a defined period. These articles, which are neither short nor long, most often address an aspect of a specific subject. Thus, just like in a diary, the articles published on a blog are dated and signed by the owner thereof. However, these articles are dated from the most recent to the oldest. Through a blog article, the blogger expresses his opinion on a theme and collects the opinion and comments of his readers.
To expose these texts to the public, the blogger can mix hypertexts and different multimedia tools such as images, video… to make his article more complete. Moreover, as of today, there are at least 156 million blogs with at least one million articles published every day throughout the world. Of these 156 million, 31 million blogs are found in the United States. However, many of these blogs have remained inactive as of today.
Why create a blog?
Do blogs and income go hand in hand? A priori yes. With a blog, it is possible to earn money online. However, this is not the main reason that should push you to create a blog. First you have to be passionate. You must want to share your knowledge with your readers. If you have products or services to sell, the blog could be a very good means of communication. You can use it to promote your products or services. Also it is possible to use to increase its popularity. Indeed, if you regularly publish quality articles, you could quickly retain Internet users. They will recognize you as an expert in your field and may turn to you whenever they need information.
Also, a blog can be a good way to give the floor to Internet users. After having published an article, you offer the possibility to Internet users to leave their comments. This is a very interesting option if the blog accompanies a website. This will make your website interactive. In addition, if you decide to respond to comments, you could transform your site into a space for debate and thus strengthen the trust that exists between Internet users and you.
Here are several other reasons that could push you to create a blog. However, the main reason remains the income that a blog can bring you. It should also be noted that the income of bloggers is sometimes substantial. To earn money thanks to his blog, it is necessary to take several measures.
Why can you make money with a blog?
Blogs occupy an important place in the functioning of the web . In addition, they are very popular. If there are so many blogs, it is not only for their importance, but also because many people have realized that it is possible to earn money with a blog. And they are not fooling themselves. It is really possible to earn a lot of money with a blog. Blogs have taken on such importance that it attracts significant traffic.
The blog must still be of high quality. In addition, blogs play an important role in improving the SEO of a website. Indeed, if we manage to define a good netlinking strategy, the blog can allow a website to improve its SEO .
However, money will not fall from the sky or money will start flowing as soon as you create the blog. To monetize your blog, you have to proceed step by step. The blog monetization process already begins the moment you create it. So, to monetize your blog, you must scrupulously respect all these steps.
Thus, you will be able to earn money with a blog. The amount of money will depend on how much time you spend on it. You know, bloggers today earn thousands of euros with the blog. While some only earn a few euros at the end of each month. It must be said that these people only keep blogs out of passion and do not necessarily make a profession of it.
If you want to make money with a blog, follow our advice.
What to do to make money with a blog?
We have already said, to earn money with his blog, do not neglect any step. From the creation of the blog to its monetization. Nothing should be left.
The subject of the blog is of paramount importance
There is no point in launching yet another blog on cinema or video games. It is then necessary to target niche markets or ultra niches dedicated for example to enthusiasts. This will allow you to create interesting articles that are sought after and successfully found on Google. This is called natural referencing. If you follow SEO writing rules, then you can hope to appear in Google results on the second or even first page . As you can imagine, it’s those who are in the first three positions who win all the traffic or almost.
Thus, you can’t talk about cinema or a too general subject where the big sites have already created content on this subject. You have to be much smarter than that and find a blog topic that is very targeted and reserved for specialists. You will thus be able to appear as a specialist and deal with specific subjects that correspond to specific searches on Google.
Thus, you are more likely to appear and that people visit your site for free. Also, it must be consistent both in its graphic charter and in the discourse you hold or the products you sell there. You can therefore very well create a blog on niches such as pottery and its learning, archery or aikido. These are well-researched topics that make it much easier to appear on Google and gain the trust of your visitors.
In addition to the subject or theme that your blog addresses, you must also have quality content. For that, you have to do a lot with what you write.
Create content that interests Internet users to earn money with a blog
This is the step that precedes the very creation of the blog. You have to find the subject around which the blog will revolve. This is the central point. If it doesn’t have a subject that attracts crowds, no matter how much you put in all the will in the world, you won’t get the desired result. For lack of finding an interesting subject, many bloggers write posts that are constantly drowned in the immense ocean of articles on the Internet. It is therefore essential to find a subject that interests readers so that your articles and incidentally your blog emerge . Otherwise, pompous titles and even netlinking strategies will be useless.
Creating content that people really want to read starts with knowing what they want to know. It’s true that saying so, we have the impression that we must start by writing to all Internet users in their private messaging to ask them what they want to know or to do a survey. It is not so.
To know what Internet users want to know, you simply have to search for keywords on Google. Keyword research will allow you to know the most popular searches on the net. By knowing the most frequently asked questions to the search engine, you will be able to write content that arouses the interest of Internet users and encourages them to read. However, the articles must be visible. To do this, nothing could be simpler than performing your SEO with relevant keywords.
There are several SEO tools that allow you to achieve SEO success with relevant keywords. We have :
- SemRush;
- AnswerThePublic;
- Ubersuggest;
- Keyword Tools.
Create content with a purpose to make money blogging
It’s beautiful to create a blog with content that interests the public. However, it’s even better to create content with a purpose. It is essential to have a clear objective in mind when creating a blog. Thus, the articles of your blog will be able to have a rudder . The goals that a blogger can set themselves are many and varied.
For example, your goal may be to drive readers of your post to a specific web page or to a page on a social network. The objective may also be to successfully sell products or services as an affiliate. Some bloggers choose to write articles just to increase their notoriety on the internet and position themselves as a specialist in the field in which they operate. Others do it to get an email address. The objectives are therefore numerous. It’s up to you to choose yours before you start writing a blog post. This will further increase the possibilities for making money with a blog.
What should I write in my blog?
You must of course write content that responds to the problems of your visitors . There is no point in writing anything. You have to bring value to each of your readers, this is an essential point! Moreover, these articles should not be innocent. They must offer your service or the product you want to sell on your blog.
I repeat, it is useless to fight with advertising inserts to position on your blog as long as you do not have a significant traffic. On the other hand, it is quite possible to live from your blog by attracting a small number of very qualified people who are interested in your due is what you offer. Therefore, selling online service training or even dropshipping is a very interesting case. You can then offer access to services for money or products that you do not have in stock which will be shipped directly to customers with each order. You must therefore also write content to present what you sell and clearly show that this is what makes life so tactical and which allows you to also create content every day.
Moreover, it is absolutely not insane to create a YouTube channel or on Dailymotion to be able to interact through videos with customers. You will be able to post his videos on your blog and attract even more people thanks to your channel.
In order to attract traffic to your blog, you will not only have to create quality content, but you will have to publish regularly on your blog. This is very important if you want to increase your blog income.
Blog income: Create content regularly
Creating a blog is quite easy. You can do it yourself. However, if you want to save time, you can call on a specialist. It will help you create a quality blog at a reduced cost. The most difficult will be to feed this account regularly. The first will first consist of creating quality content. You can also use the services of professional web editors for this. Otherwise, you can write your own articles. You will need to make sure to post them regularly. With a regularly updated blog, you can ensure a base of loyal readers.
For that, you will need some discipline. You should know that the more we publish, the more blog income increases. Indeed, according to a study, blogs on which we publish an average of nearly 16 articles per month have about 3.5 times more traffic than other blogs which publish 1 or 4 articles per month. So, by publishing a large number of articles on your blog, you can thus increase the number of visitors. These visitors can be easily transformed into qualified prospects and thus influenced on your sales of products or services. However, it should be noted that this is not systematic. By having a high frequency of posting, your blog will develop as a site if your content is of quality. It is above all necessary to maintain a constant quality of content.
Create attractive blog
The blog is not only the articles that we write. It is also his presentation. For this purpose, the choice of template is important. The template is a theme that will determine the design that your blog will take. It is predefined by WordPress which also provides you with some for free. You can find templates that are paid. They can be personalized and are naturally more aesthetic than the free templates . This is their advantage.
However, when you are just starting out, it would be better if you choose a free template. There’s no point in focusing too much on the design of your blog when you’re just starting out. It’s not the design that will make you money with a blog. Moreover, many professional bloggers choose to keep a free template. Moreover, finding the free themes on WordPress is not at all complicated.
Besides the design of your blog, you also need to add plugins to make your blog practical. Indeed, these are extensions allowing to add new functionalities on WordPress. We can cite Optimus or WP-Optimize which are plugins that can greatly reduce the connection time to your blog. We also have TinyPNG to compress images. All these plugins make it possible to optimize the use of your blog as much as possible.
After successfully creating quality content and a blog that attracts by its design, you can now think about how to attract traffic.
How to write blog posts?
To write effective blog posts, the blogger must rigorously follow certain steps. If you are just starting out in the field, these steps will be all the more important. They will guide you through the maze of blog post writing and will surely allow you to write impressive and complete texts.
Find an article topic
To write blog posts, the first thing you need to do is find a topic to write about . This subject is of paramount importance since it is through it that readers will discover your work. It is therefore very important to actually choose the subject that will hit the mark. So, to identify the topic, you first need to determine your target audience. The latter is the layer of people you will address through your article.
To write blog posts, it is imperative to know who it is aimed at. Otherwise, you will be writing aimlessly and therefore with no one to read your articles. Once you have found your target audience , all you have to do is work on your personas to find your article topics.
Working on your personas means determining the needs of your target audience, identifying their concerns, emphasizing what is dear to them or identifying their various problems. By doing this, you come to understand your target audience and therefore get closer to them. Thanks to this, you can determine the specific topic on which you are going to write blog posts.
Find the keywords to write your blog posts
After identifying the topic that your article will be about, you have one more task to do before writing blog posts. It’s about finding the words that will appeal to your target audience. During this stage, your task is to do a thorough research using all the tools at your disposal. The purpose of this research is to find the requests made by your target audience on the various search engines. This will be a great help for you to be more specific when it comes time to write blog posts.
To do this, you can for example use Answer The Public, Ubersuggest and “Google Suggestions”. The Answer The public site gives you all the information relating to the searches carried out by Internet users when you insert the keyword of your choice. As for Ubersuggest, it works on much the same principle as the previous site. But, in addition to giving the keywords, this site also provides groups of words related to a specific subject. The last site which is Google Suggestions has the same objective as the other two.
However, it relies on the autocomplete system to provide these results. By using these research tools, it is also possible that you will obtain concerns from your target audience that you had not thought of. Because of this, they therefore provide you with more broad and specific topics to write blog posts.
Create a blog domain and customize the blog theme
Now you have almost all the cards in your hand. But, before you start writing blog posts, you better set up a place to post them. To achieve this easily, you can already start by choosing a content management system (CMS), then hosting your domain with a hosting provider . Once all this is done, all that remains is to customize the theme of the blog so that it is in harmony with the chosen target audience. You are now ready to write blog posts.
How to attract traffic to earn money with a blog?
It is possible to make money with a free blog. You have to be successful in attracting traffic. Traffic to your blog is important if you hope to monetize it. If you succeed in creating quality content, this content must still be visible. We have already talked about SEO referencing to be visible. Natural referencing is the pillar of an article that wants to appear in the first results on the search engine.
For this, it is necessary to choose the keywords of the article correctly. SEO referencing is the main workhorse of the blogger . His article must be written in order to obtain a good SEO referencing. It must be admitted, it is not easy to manage to position yourself well on Google.
Apart from SEO, the blogger can also use other means to attract traffic. He can for example write articles with backlinks. Or post links to these articles on social media such as Facebook and Instagram. He can also use the guest blogging strategy, which consists of writing guest articles on a blog that already has a high reputation. Thus, he can attract traffic to his blog and think about making money.
How to write successful blog posts?
Once you have the subject matter and everything you need to write blog posts, all that’s left to do is get down to the actual writing. To produce an article worthy of interest to Internet users, you must comply with certain rules.
Research
The first thing to do when you want to write blog posts; we document. To do this, we start by studying the existing content and articles on the theme we want to write. To avoid dealing with an incredible amount of information to process, it would be better to limit yourself to the first 4 results presented by the search engine. Then, we move on to taking notes to reconstruct the plan used in these articles and identify the main ideas.
After this comes the phase of sorting information . During this phase, it will be necessary to take the important and relevant information and eliminate the excess information. Thus, to be able to write blog articles, one uses the final information collected to write and establish a detailed plan of the article. Finally, we move on to writing the article.
Make an epic intro
To write blog posts, the first thing to do is to start with an introduction. It should be catchy and captivating. The reader who will read your blog post will necessarily start with the introduction. It must therefore capture his attention to get him to read the whole text. Therefore, to write unique blog posts, it is sometimes advisable to finish by writing the introduction.
Blog content
Writing blog posts is more than just a standout intro . Blog content is also taken into account. It must therefore tell a unique story and show empathy. In a nutshell, it must allow you to communicate to your reader how you feel about the subject. To do this, several means are available to you. For example, you can use Storytelling, use the principle of the inverted pyramid, use Copywriting or use the 5 W rule, namely: Who, What, Where, When and Why. Which translates to: who, what, where, when and why.
Compose your own writing style
If you really want to get paid to write blog posts, it will be imperative to develop your reaction style to you. This style must correspond to your target audience so that you can speak to them without any difficulty. While meeting the standards of web writing, you must therefore be able to add your touch to it to make it unique. To do this, you must take care to take care of your entries by inserting small hooks, and adapt your vocabulary to your target audience.
It is also important to organize the different ideas that will be developed in your article in order to prioritize them. To write blog articles, your writing plan must therefore be clear, relevant and above all logical.
Optimize your article
Once you’re good at writing blog posts and you’ve done it before, the last thing you need to do is optimize that blog post for SEO . To do this, you can, for example, play with keywords and put tags in your texts. See what suits you.
Now let’s move on to the last part of this article.
The different ways to make money with a blog
We’ve talked about everything you need to do before thinking about monetizing your blog. If you manage to create a blog with well-referenced quality content that generates traffic, then you can monetize it. There are several ways to make money with a blog.
Show banner ads to make money blogging
Still called the display, the banner advertising poster on a blog is one of the very first ways to make money with a blog. Concretely, the display allows advertisers interested in the blog to display advertisements on the latter. However, there are two mechanisms for rewarding the owner of the blog on which the banner ad is displayed. It’s about :
- cost per Mille or CMP which is a predetermined amount and which will be annoyed to the blog owner every time the advertiser’s banner ad is displayed 1000 times;
- cost per click or CPC is an amount that can vary each time a user clicks on the banner ad.
It must be said that it is still difficult to earn money with a blog and to live with only the display.
Make money with a blog through affiliation
Membership is an increasingly popular concept. For a savvy blogger, membership may be their biggest source of income. When he writes an article about an interesting product or service, he can add a link to the site that markets this product or service. Each time a user uses this link to register on the site or buy a product, the blogger will receive financial compensation. He thus becomes the affiliate of the company. It is a way to earn a lot as a blogger.
Make money blogging by selling qualified leads
Also called lead selling, qualified contact selling allows many bloggers to earn money . Indeed, this concept consists in recovering the coordinates of its readers to provide them with information. As soon as the blogger collects the contact details, he can sell these details to companies that show an interest. These companies will later use these contacts to offer their products or service to readers. Although we have managed to present it so simply, in practice selling leads is not as simple as we have presented it. The difficulty lies in the search for interested companies.
Make money with a blog by creating an online store
It’s possible to make money with a WordPress blog, but you have to find the right way to monetize it. For this, it would be very interesting to create an online store that is associated with the blog. Internet users would naturally be interested in an online store associated with a blog that they have become accustomed to reading. It’s a great way to make money blogging.
Make money blogging by selling content
Selling content can be a great way for a blogger to make money. It’s a very simple concept. A company contacts a blogger to write an article about one of its products. The article will be published on his blog. For this service, the blogger will receive compensation . It can be cash or gift vouchers. However, this means of earning money remains punctual. Indeed, it is the companies that contact the blogger.
The sale of content or articles
Article marketing is a fairly simple business to understand. You have a blog on which you write articles. So you necessarily or probably have an audience that follows you. When this is the case, there are companies that are interested in using your blog, articles, and audience to advertise their product. In exchange for this service, said company pays you a remuneration on which you agree with it.
Sponsorship
This is about selling advertisers the blog posts they are looking for. However, care must be taken that these articles are not too advertising . It’s also effective to write blog posts to get paid.
The display
A display is an advertising banner or an announcement banner. It can be linked to the various articles written on the blog. When the display is activated, there are two ways to get paid with it. The first is the cost per thousand impressions (CPM). This is a capital that is paid to the blog owner every time an advertising banner is displayed 1000 times while reading an article. The second way is the relative cost per click (CPC). It represents the amount paid to the blogger when a visitor opens an advertisement available on the platform.
Lead selling
Selling leads works on a particularly simple principle. This principle is as follows: the owner of a blog makes an interesting advertisement available to these visitors. This ad’s job is to get people to click on it to get what’s written. However, to obtain this due, this advertisement requires information such as contact details of Internet users. It can therefore be either a newsletter or a complete form. These contact details entered by Internet users are kept by the blogger’s platform. When a company is interested in this information, it contacts the blogger and pays them in exchange for this data .
